Fresh Jobs Campaign

Fresh Jobs Campaign

While working with Health eCareers, my creative team and I worked hand-in-hand with a local agency to create a stellar campaign that helped drive traffic to our site. The concept began using humor to go where no healthcare job website has ever gone before. At Health eCareers we provide your "Freshest Healthcare Jobs" including a specialty that matched the image we were portraying. This campaign expanded into billboard, video, infographics and online marketing materials. The campaign resulted in 50% increase in engagement and 25% increase in CPR.